Startup develops VR training solutions for industry

ETH spinoff AtlasVR is revolutionizing training methods in the industrial sector with its virtual reality (VR) solution. Its customizable VR complete packages make mechanical equipment training cheaper and more accessible, increasing efficiency and helping industry close the skills gap. The startup emerged as the winner of Venture Kick's third stage.

AtlasVR's founders: Dr. Valentin Holzwarth, Christian Hirt, and Joy Gisler. (Image: AtlasVR)

AtlasVR has developed a VR software platform that opens up new possibilities for industrial training and remote support. The startup targets machine manufacturers in the mechanical engineering, electrical and metal industries, offering virtual training modules tailored to their customers' specific use cases.

VR training solutions with advantages

VR training has many advantages: it requires no prior VR-specific knowledge or technical expertise, is location-independent, and eliminates the need for direct interaction with equipment and raw materials, making training safer, more accessible, and more cost-effective. This solution also addresses the skills gap and shortage, while helping customers serving a global customer base, as the VR training solution can be delivered with machines or equipment sold.

Investment won from Venture Kick

The company is targeting the global market for frontline worker training, which was CHF 16 billion in 2021 and continues to grow at a CAGR of 16 %. AtlasVR has acquired several reference customers, including suissetec, Swisscom and RhySearch, and has around 80 leads in the pipeline. The startup will invest the CHF 150,000 awarded by Venture Kick in business development to prepare the product launch of its scalable and customizable VR training platform.

ETH spinoff

The company, which has now grown to a team of eight and plans to hire more employees by 2023, was founded by Joy Gisler, Dr. Valentin Holzwarth and Christian Hirt, all of whom hail from the Swiss Federal Institute of Technology (ETH) in Zurich, where they researched VR training applications in mechanical engineering and computer science.

"Venture Kick's push to connect with potential customers not only helped us gain a foothold in the market, but also made us attractive to investors," Holzwarth says. "That was exactly what we needed as a tech startup team."

Source: Venture Kick / AtlasVR

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