{"id":1821,"date":"2017-08-24T11:15:12","date_gmt":"2017-08-24T09:15:12","guid":{"rendered":"https:\/\/www.m-q.ch\/?p=1821"},"modified":"2017-08-24T13:17:20","modified_gmt":"2017-08-24T11:17:20","slug":"kmu-mem-sector-et-le-flot-deuros","status":"publish","type":"post","link":"https:\/\/www.m-q.ch\/fr\/kmu-mem-sector-et-le-flot-deuros\/","title":{"rendered":"Le secteur des PME-MEM et la mar\u00e9e de l'euro"},"content":{"rendered":"
\"\"
Une enqu\u00eate de Swissmechanic le montre : La s\u00e9cheresse en p\u00e9riode de reprise se d\u00e9veloppe lorsque les entreprises ne re\u00e7oivent plus de pr\u00eats ou ne d\u00e9placent plus leurs activit\u00e9s \u00e0 l'\u00e9tranger. (Image : zVg)<\/figcaption><\/figure>\n

Le secteur MU-MEM ne peut pas facilement compenser les batailles de marges et les \u00e9carts d'investissement qui sont apparus - lit-on dans une d\u00e9claration de Swissmechanic.<\/p>\n

Un soupir de soulagement traverse la Suisse : le franc s'est affaibli, les exportations suisses sont en hausse, l'essor \u00e9conomique international est arriv\u00e9 et les attentes de l'industrie suisse sont bonnes au-del\u00e0 de toute mesure. \"L'\u00e9conomie suisse se porte \u00e0 nouveau bien\", estime l'opinion g\u00e9n\u00e9rale. Une petite reprise n'est pas encore un sommet \u00e9conomique. - L'\u00eele franc continue d'\u00eatre menac\u00e9e par la mar\u00e9e de l'euro.<\/p>\n

Le MEM suisse en danger<\/strong><\/p>\n

Pour plus de 27 % des entreprises interrog\u00e9es, il n'y a plus de cr\u00e9dit disponible pour les investissements n\u00e9cessaires, bien que plus de 70 % des personnes interrog\u00e9es souhaitent investir dans l'industrie 4.0, l'automatisation et la num\u00e9risation. Dans la zone euro, en revanche, il n'y a ni p\u00e9nurie de capitaux ni p\u00e9nurie de cr\u00e9dit. Le \"trou d'investissement\" doit \u00eatre combl\u00e9 d\u00e8s maintenant, \"sinon le lieu de travail suisse sera menac\u00e9 d'un tarissement en cas de nouvelle crise de l'euro\", peut-on lire dans le communiqu\u00e9 de presse de Swissmechanic.<\/p>\n

Cependant, cela ne tient pas compte d'un certain nombre de choses : D'une part, il n'est pas du tout certain que l'euro continuera \u00e0 s'envoler (risque d'un nouveau choc du franc) et, d'autre part, les cons\u00e9quences \u00e9conomiques de la force du franc sont loin d'\u00eatre termin\u00e9es (convalescence des PME). Troisi\u00e8mement, l'essor actuel a \u00e9t\u00e9 en partie cr\u00e9\u00e9 artificiellement. Selon les donn\u00e9es de la Commodity Futures Trading Commission, les grands investisseurs, en particulier, parient sur le maintien de la force de l'euro par rapport au dollar.<\/p>\n

Les derniers chiffres montrent que ces positions sp\u00e9culatives sur un euro plus fort n'ont pas \u00e9t\u00e9 aussi \u00e9lev\u00e9es qu'elles le sont maintenant depuis au moins le d\u00e9but de 2015.<\/p>\n

Une soi-disant s\u00e9cheresse du cr\u00e9dit<\/strong><\/p>\n

L'enqu\u00eate de Swissmechanic montre que plus de 70% des personnes interrog\u00e9es souhaitent investir dans l'industrie 4.0. Cependant, le tableau est partag\u00e9 au niveau international en ce qui concerne le financement. Plus de la moiti\u00e9 des PME-MEM suisses \u00e9tablies se d\u00e9brouillent sans pr\u00eat bancaire. La proportion d'entreprises b\u00e9n\u00e9ficiant d'un financement bancaire en Suisse (35 %) est donc nettement inf\u00e9rieure \u00e0 celle des pays voisins : Italie (52%), France (49%), Autriche (48%), Allemagne (45 %). Une demande de cr\u00e9dit r\u00e9ussie a besoin d'un essor \u00e0 plus long terme :<\/p>\n

Apr\u00e8s tout, elle exige de bons rapports commerciaux \u00e0 long terme, une infrastructure moderne, des titres et des mod\u00e8les commerciaux tourn\u00e9s vers l'avenir.<\/p>\n

Plus de 27% des entreprises ne re\u00e7oivent donc plus de pr\u00eats et plus de 26% ne souhaitent pas se prononcer \u00e0 ce sujet. Les grandes entreprises qui participent \u00e9galement \u00e0 cette enqu\u00eate ont d'autres moyens de collecter des fonds ou simplement de d\u00e9localiser une partie de leur production \u00e0 l'\u00e9tranger.<\/p>\n

Sujet du jour ouvrable<\/strong><\/p>\n

Swissmechanic a identifi\u00e9 ce d\u00e9ficit d'investissement comme un probl\u00e8me important pour les PME suisses et en discutera avec plus de vingt experts de la politique, de la technologie, de la recherche et de l'\u00e9conomie lors du Business Day du 14 septembre. Il y en aura, entre autres : Gerhard Pfister, Ruedi Noser, Prof. Dr. Peter Jaeschke, Otto Hofstetter et bien d'autres.<\/p>\n

Les PME ont besoin d'une relance \u00e0 long terme pour se remettre sur pied. Six mois seulement de reprise, ce qui est loin d'atteindre tous les secteurs et toutes les tailles d'entreprises, ne suffisent pas. Il serait illusoire et irr\u00e9aliste de pr\u00e9tendre que l'\u00e9conomie suisse se porte \u00e0 nouveau bien.<\/p>\n

Vous trouverez des informations sur l'inscription et le programme \u00e0 l'adresse suivante www.swissmechanic-businessday.ch<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"

Le secteur MU-MEM ne peut pas compenser si facilement les luttes pour les marges et les trous d'investissement qui se sont produits - c'est ce que dit un communiqu\u00e9 de Swissmechanic. La Suisse pousse un soupir de soulagement : le franc s'est d\u00e9tendu, les exportations suisses augmentent, la reprise conjoncturelle internationale est l\u00e0 et les attentes de l'industrie suisse sont plus que bonnes. \"L'\u00e9conomie suisse se porte \u00e0 nouveau [...].<\/p>","protected":false},"author":35,"featured_media":1822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3662,3660,3511,3661,3659,3490],"class_list":["post-1821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-business-day","tag-eurokurs","tag-kmu","tag-kredite","tag-mem","tag-schweiz"],"acf":[],"yoast_head":"\nKMU-MEM Sektor und die Euroflut - MQ Management und Qualit\u00e4t<\/title>\n<meta name=\"description\" content=\"Viele Schweizer KMU-MEM kommen ohne Bankkredit aus, heisst es in einer neuen Umfrage der Swissmechanic. 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