{"id":669,"date":"2016-12-06T10:27:15","date_gmt":"2016-12-06T09:27:15","guid":{"rendered":"http:\/\/dev.m-q.ch\/?p=669"},"modified":"2017-02-24T15:05:31","modified_gmt":"2017-02-24T14:05:31","slug":"gestion-de-la-transformation-numerique-coordination-necessaire","status":"publish","type":"post","link":"https:\/\/www.m-q.ch\/fr\/digitale-transformation-management-abstimmungen-noetig\/","title":{"rendered":"Transformation num\u00e9rique : une coordination de la gestion est n\u00e9cessaire"},"content":{"rendered":"
<\/a>
(photo : photos de d\u00e9p\u00f4t)<\/figcaption><\/figure>\n

La culture d'entreprise est l'\u00e9pine dorsale de toute transformation num\u00e9rique. Seule une culture agile et flexible permet aux entreprises de se transformer avec succ\u00e8s. Si ces valeurs sont \u00e9galement refl\u00e9t\u00e9es dans la structure et v\u00e9cues de mani\u00e8re coh\u00e9rente par la direction, les entreprises peuvent tirer profit de la num\u00e9risation.<\/p>\n

Quatre implications peuvent \u00eatre tir\u00e9es de l'\u00e9tude :<\/strong><\/p>\n

1. l'harmonisation<\/strong><\/em><\/p>\n

Dans tous les secteurs, il y a un manque de compr\u00e9hension commune du rythme acc\u00e9l\u00e9r\u00e9 de la transformation num\u00e9rique. Pour arriver au m\u00eame d\u00e9nominateur au sein de l'entreprise, la direction g\u00e9n\u00e9rale (d\u00e9finition de la strat\u00e9gie), les cadres interm\u00e9diaires (ex\u00e9cution de la strat\u00e9gie) et, en fin de compte, le client - dont les besoins doivent \u00eatre satisfaits - doivent tous avoir la m\u00eame id\u00e9e de ce que l'on entend par num\u00e9risation.<\/em><\/p>\n

2. l'orientation client<\/strong><\/em><\/p>\n

Les nouveaux produits et services num\u00e9riques ne r\u00e9pondent souvent pas aux besoins des clients, qui \u00e9voluent toujours plus rapidement. Afin d'offrir une valeur ajout\u00e9e au client, il est n\u00e9cessaire de placer le client au centre de toutes les actions.<\/em><\/p>\n

3. perspectives externes<\/strong><\/em><\/p>\n

L'un des plus grands d\u00e9fis est d'\u00eatre innovant avec les ressources existantes. Par cons\u00e9quent, il est essentiel d'apporter de nouvelles perspectives et de nouveaux talents avec de nouvelles approches dans l'entreprise.<\/em><\/p>\n

4. \"auto-d\u00e9r\u00e8glement<\/strong><\/em><\/p>\n

Les entreprises doivent \u00eatre pr\u00eates \u00e0 repenser et \u00e0 adopter une culture de l'erreur. Seuls ceux qui apprennent de leurs propres erreurs peuvent r\u00e9ussir rapidement. Poursuivre de nouveaux mod\u00e8les commerciaux et remettre en question sa propre r\u00e9ussite est non seulement une fa\u00e7on de se remettre en question, mais aussi de conduire la transformation num\u00e9rique.<\/em><\/p>\n

Mettre en \u0153uvre des strat\u00e9gies num\u00e9riques et les transformer en initiatives mesurables<\/strong><\/p>\n

Il n'a jamais \u00e9t\u00e9 aussi pertinent de transformer les facteurs mentionn\u00e9s en une strat\u00e9gie num\u00e9rique. \"Ce n'est que lorsque la gestion et les attentes des clients sont align\u00e9es que les entreprises peuvent g\u00e9n\u00e9rer de la valeur dans l'espace num\u00e9rique. La pression pour transformer le \"num\u00e9rique\" en une strat\u00e9gie r\u00e9ussie est encore plus forte en raison de la forte augmentation des attentes des clients en mati\u00e8re de solutions num\u00e9riques\", explique Holger Greif, responsable de la transformation num\u00e9rique chez PwC Suisse.<\/p>\n

www.pwc.ch<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Die Unternehmungskultur ist das R\u00fcckgrat jeder digitalen Transformation. Nur mit einer agilen und flexiblen Kultur sind Unternehmen in der Lage, sich erfolgreich zu transformieren. Wenn diese Werte auch in der Struktur widerspiegelt und vom Management geschlossen gelebt werden, k\u00f6nnen Unternehmen von der Digitalisierung profitieren. Vier Implikationen konnten von der Studie abgeleitet werden: 1. Harmonisierung \u00dcber […]<\/p>\n","protected":false},"author":1,"featured_media":95,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3372],"class_list":["post-669","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-digitalisierung"],"acf":[],"yoast_head":"\nDigitale Transformation: Management-Abstimmungen n\u00f6tig - MQ Management und Qualit\u00e4t<\/title>\n<meta name=\"description\" content=\"Digitale Transformation: Wie fortgeschritten sind Schweizer Unternehmen im digitalen Bereich wirklich?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.m-q.ch\/fr\/digital-transformation-management-votes-necessaire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digitale Transformation: Management-Abstimmungen n\u00f6tig - 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