{"id":1680,"date":"2017-07-17T11:09:47","date_gmt":"2017-07-17T09:09:47","guid":{"rendered":"https:\/\/www.m-q.ch\/?p=1680"},"modified":"2017-08-24T15:33:47","modified_gmt":"2017-08-24T13:33:47","slug":"lorientamento-imprenditoriale-come-fattore-di-successo-per-le-banche","status":"publish","type":"post","link":"https:\/\/www.m-q.ch\/it\/entrepreneurial-orientation-als-erfolgsfaktor-fuer-banken\/","title":{"rendered":"\"Orientamento imprenditoriale\" come fattore di successo per le banche"},"content":{"rendered":"
\"\"
La societ\u00e0 mobile e le nuove forme di digitalit\u00e0 richiedono nuovi modi di pensare imprenditoriali nel settore bancario. (Immagine: depositphotos)<\/figcaption><\/figure>\n

L'orientamento imprenditoriale (EO) \u00e8 la parola d'ordine del momento. Le aziende del settore finanziario, e le banche in particolare, stanno affrontando il cambiamento dal tradizionale servizio clienti personale ai servizi online. Se e come le banche nel Liechtenstein e nei paesi di lingua tedesca possano raggiungere un successo eccezionale nell'era digitale con l'aiuto dell'orientamento imprenditoriale \u00e8 stato studiato dal Prof. Sascha Kraus e da altri ricercatori.<\/p>\n

EO significa anche la volont\u00e0 di correre dei rischi<\/strong><\/p>\n

EO \u00e8 inteso come un concetto imprenditoriale caratterizzato da una propensione ad agire in modo proattivo, un desiderio di innovare e una volont\u00e0 di correre rischi. La scoperta chiave dello studio, a cui hanno partecipato pi\u00f9 di 100 banche, \u00e8 che un alto grado di PO porta a un maggiore successo aziendale.<\/p>\n

Digitalizzazione e altri risultati<\/strong><\/p>\n

Tuttavia, la \"digitalizzazione\" da sola non \u00e8 ancora un fattore di successo. Solo in combinazione con l'EO pu\u00f2 dispiegarsi la digitalizzazione, e quindi anche rafforzare la correlazione positiva tra EO e successo aziendale. \"Solo quando c'\u00e8 un'armonizzazione della visione strategica con le capacit\u00e0 imprenditoriali proprie di una banca, che integra attivamente i nuovi servizi digitali, le banche avranno cos\u00ec un successo sostenibile. Diventa cos\u00ec chiaro che il fattore chiave di successo per le banche che vogliono ottenere un vantaggio competitivo attraverso le nuove opportunit\u00e0 digitali \u00e8 il loro orientamento imprenditoriale\", afferma lo studio.<\/p>\n

Maggiori informazioni dall'Istituto per l'imprenditorialit\u00e0 e gli studi comparativi sulle prestazioni possono essere trovate sul sito web dell'Universit\u00e0 del Liechtenstein all'indirizzo www.uni.li<\/a><\/em><\/p>\n

 <\/p>\n

 <\/p>\n

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 <\/p>","protected":false},"excerpt":{"rendered":"

Entrepreneurial Orientation (EO) ist das Schlagwort der Stunde. Unternehmen im Finanzsektor und insbesondere Banken sind mit dem Wandel vom traditionellen, pers\u00f6nlichen Kundenservice hin zu Online-Diensten konfrontiert. Ob und wie Banken in Liechtenstein und\u00a0 im deutschsprachigen Raum mithilfe von Entrepreneurial Orientation aussergew\u00f6hnliche Erfolge im digitalen Zeitalter erreichen k\u00f6nnen, wurde von Prof. Sascha Kraus und weiteren Wissenschaftlern […]<\/p>\n","protected":false},"author":35,"featured_media":1681,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3607,3608,3606,3362],"class_list":["post-1680","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-banking","tag-entrepreneurial-orientation","tag-entrepreneurs","tag-studie"],"acf":[],"yoast_head":"\n"Entrepreneurial Orientation" als Erfolgsfaktor f\u00fcr Banken - MQ Management und Qualit\u00e4t<\/title>\n<meta name=\"description\" content=\"Das Institut f\u00fcr Entrepreneurship der Universit\u00e4t Liechtenstein untersucht die "Entrepreneurial Orientation" und Digitalisierungstrends im Bankwesen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.m-q.ch\/it\/lorientamento-imprenditoriale-come-fattore-di-successo-per-le-banche\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""Entrepreneurial Orientation" als Erfolgsfaktor f\u00fcr Banken - 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