{"id":669,"date":"2016-12-06T10:27:15","date_gmt":"2016-12-06T09:27:15","guid":{"rendered":"http:\/\/dev.m-q.ch\/?p=669"},"modified":"2017-02-24T15:05:31","modified_gmt":"2017-02-24T14:05:31","slug":"e-richiesto-il-coordinamento-della-gestione-della-trasformazione-digitale","status":"publish","type":"post","link":"https:\/\/www.m-q.ch\/it\/digitale-transformation-management-abstimmungen-noetig\/","title":{"rendered":"Trasformazione digitale: \u00e8 necessario il coordinamento del management"},"content":{"rendered":"
<\/a>
(foto: depositphotos)<\/figcaption><\/figure>\n

La cultura aziendale \u00e8 la spina dorsale di qualsiasi trasformazione digitale. Solo con una cultura agile e flessibile le aziende possono trasformarsi con successo. Se questi valori si riflettono anche nella struttura e sono vissuti in modo coeso dal management, le aziende possono beneficiare della digitalizzazione.<\/p>\n

Quattro implicazioni possono essere derivate dallo studio:<\/strong><\/p>\n

1. armonizzazione<\/strong><\/em><\/p>\n

In tutti i settori, c'\u00e8 una mancanza di comprensione comune del ritmo accelerato della trasformazione digitale. Per arrivare allo stesso denominatore all'interno dell'azienda, il top management (definizione della strategia), il middle management (esecuzione della strategia) e infine il cliente - i cui bisogni devono essere soddisfatti - devono avere tutti la stessa idea di cosa si intende per digitalizzazione.<\/em><\/p>\n

2. orientamento al cliente<\/strong><\/em><\/p>\n

Le esigenze dei clienti che si evolvono sempre pi\u00f9 velocemente spesso non sono soddisfatte dai nuovi prodotti e servizi digitali. Per offrire al cliente un valore aggiunto, \u00e8 necessario mettere il cliente al centro di tutte le azioni.<\/em><\/p>\n

3. prospettive esterne<\/strong><\/em><\/p>\n

Essere innovativi con le risorse esistenti \u00e8 una delle maggiori sfide. Di conseguenza, \u00e8 fondamentale portare nuove prospettive e nuovi talenti con nuovi approcci nell'azienda.<\/em><\/p>\n

4. \"autodistruzione\"<\/strong><\/em><\/p>\n

Le aziende devono essere disposte a ripensare e ad abbracciare una cultura dell'errore. Solo chi impara dai propri errori pu\u00f2 avere successo rapidamente. Perseguire nuovi modelli di business e mettere in discussione il proprio successo non \u00e8 solo un modo per sfidare se stessi, ma anche per guidare la trasformazione digitale.<\/em><\/p>\n

Implementare strategie digitali e trasformarle in iniziative misurabili<\/strong><\/p>\n

Non \u00e8 mai stato cos\u00ec importante trasformare i fattori menzionati in una strategia digitale. \"Solo quando la gestione e le aspettative dei clienti sono allineate, le aziende possono generare valore nello spazio digitale. La pressione per trasformare il 'digitale' in una strategia di successo \u00e8 ancora maggiore a causa del forte aumento delle aspettative dei clienti nei confronti delle soluzioni digitali\", spiega Holger Greif, Digital Transformation Leader di PwC Svizzera.<\/p>\n

www.pwc.ch<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Die Unternehmungskultur ist das R\u00fcckgrat jeder digitalen Transformation. Nur mit einer agilen und flexiblen Kultur sind Unternehmen in der Lage, sich erfolgreich zu transformieren. Wenn diese Werte auch in der Struktur widerspiegelt und vom Management geschlossen gelebt werden, k\u00f6nnen Unternehmen von der Digitalisierung profitieren. Vier Implikationen konnten von der Studie abgeleitet werden: 1. Harmonisierung \u00dcber […]<\/p>\n","protected":false},"author":1,"featured_media":95,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3372],"class_list":["post-669","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-digitalisierung"],"acf":[],"yoast_head":"\nDigitale Transformation: Management-Abstimmungen n\u00f6tig - MQ Management und Qualit\u00e4t<\/title>\n<meta name=\"description\" content=\"Digitale Transformation: Wie fortgeschritten sind Schweizer Unternehmen im digitalen Bereich wirklich?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.m-q.ch\/it\/digital-transformation-management-votes-necessary\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digitale Transformation: Management-Abstimmungen n\u00f6tig - 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